Each year, industry leaders gather at the annual Nutracon conference and SupplyExpo to recognize one of their business associates with the NutrAward for the Best New Ingredient. This year, Nutracon is excited to announce the inaugural award for the Best New Finished Product containing a functional ingredient.

The prestigious NutrAward program was created to support and recognize companies that are investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients or technologies and now a companion program to recognize finished products.

Companies interested in submitting for either Best New Ingredient or Best New Finished Product can visit www.nutraward.com for eligibility requirements and submission information. Submission will be accepted between July 1, 2009 – Oct. 20, 2009.

The NutrAward winners are selected based on a weighted vote from the selection committee which consists of a panel of industry experts, scientists and nutritionists, as well as by cumulative votes of registered SupplyExpo and Nutracon attendees, and Natural Products Expo West exhibitors. 2010 winners will be announced live to a crowd of industry members at a ceremony during SupplyExpo, Saturday, March 13, 2010. For more information on attending the Nutracon conference visit www.nutraconference.com or to attend SupplyExpo, www.supplyexpo.com.